Netflix vs. The World: A Study of Competitive Trends in the Modern American TV Industry

The TV industry is a competitive marketplace with rapidly realigning powers and players, fueled by an environment of intense conglomeration and consolidation. The present study focuses on three facets of this industry that are inextricably related to competition: (1) government rules, regulations, and policies; (2) the role of TV content production; and, (3) the role of consumer behavior and preference. Further, it explores the technology behind TV, as television distribution is intrinsic to the future of the industry.

Author

• Nover, Scott

Language

• en

Keyword

• Netflix
• Disney
• Cable
• SVOD
• Pay TV
• Television

Date created

• 2018

Type of Work

• Master's Thesis

License

• All rights reserved

Rights statement

• In Copyright

GW Unit

• Media & Strategic Communications

Degree

• M.A.

Advisor

• Phalen, Patricia

Committee Member(s)

• Usher Layser, Nikki
• Sesno, Frank

Persistent URL

•  https://scholarspace.library.gwu.edu/etd/jh343s52g